4: Research, Business Reports, and Business Presentations
- Page ID
- 61944
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\(\newcommand{\avec}{\mathbf a}\) \(\newcommand{\bvec}{\mathbf b}\) \(\newcommand{\cvec}{\mathbf c}\) \(\newcommand{\dvec}{\mathbf d}\) \(\newcommand{\dtil}{\widetilde{\mathbf d}}\) \(\newcommand{\evec}{\mathbf e}\) \(\newcommand{\fvec}{\mathbf f}\) \(\newcommand{\nvec}{\mathbf n}\) \(\newcommand{\pvec}{\mathbf p}\) \(\newcommand{\qvec}{\mathbf q}\) \(\newcommand{\svec}{\mathbf s}\) \(\newcommand{\tvec}{\mathbf t}\) \(\newcommand{\uvec}{\mathbf u}\) \(\newcommand{\vvec}{\mathbf v}\) \(\newcommand{\wvec}{\mathbf w}\) \(\newcommand{\xvec}{\mathbf x}\) \(\newcommand{\yvec}{\mathbf y}\) \(\newcommand{\zvec}{\mathbf z}\) \(\newcommand{\rvec}{\mathbf r}\) \(\newcommand{\mvec}{\mathbf m}\) \(\newcommand{\zerovec}{\mathbf 0}\) \(\newcommand{\onevec}{\mathbf 1}\) \(\newcommand{\real}{\mathbb R}\) \(\newcommand{\twovec}[2]{\left[\begin{array}{r}#1 \\ #2 \end{array}\right]}\) \(\newcommand{\ctwovec}[2]{\left[\begin{array}{c}#1 \\ #2 \end{array}\right]}\) \(\newcommand{\threevec}[3]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \end{array}\right]}\) \(\newcommand{\cthreevec}[3]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \end{array}\right]}\) \(\newcommand{\fourvec}[4]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \\ #4 \end{array}\right]}\) \(\newcommand{\cfourvec}[4]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \\ #4 \end{array}\right]}\) \(\newcommand{\fivevec}[5]{\left[\begin{array}{r}#1 \\ #2 \\ #3 \\ #4 \\ #5 \\ \end{array}\right]}\) \(\newcommand{\cfivevec}[5]{\left[\begin{array}{c}#1 \\ #2 \\ #3 \\ #4 \\ #5 \\ \end{array}\right]}\) \(\newcommand{\mattwo}[4]{\left[\begin{array}{rr}#1 \amp #2 \\ #3 \amp #4 \\ \end{array}\right]}\) \(\newcommand{\laspan}[1]{\text{Span}\{#1\}}\) \(\newcommand{\bcal}{\cal B}\) \(\newcommand{\ccal}{\cal C}\) \(\newcommand{\scal}{\cal S}\) \(\newcommand{\wcal}{\cal W}\) \(\newcommand{\ecal}{\cal E}\) \(\newcommand{\coords}[2]{\left\{#1\right\}_{#2}}\) \(\newcommand{\gray}[1]{\color{gray}{#1}}\) \(\newcommand{\lgray}[1]{\color{lightgray}{#1}}\) \(\newcommand{\rank}{\operatorname{rank}}\) \(\newcommand{\row}{\text{Row}}\) \(\newcommand{\col}{\text{Col}}\) \(\renewcommand{\row}{\text{Row}}\) \(\newcommand{\nul}{\text{Nul}}\) \(\newcommand{\var}{\text{Var}}\) \(\newcommand{\corr}{\text{corr}}\) \(\newcommand{\len}[1]{\left|#1\right|}\) \(\newcommand{\bbar}{\overline{\bvec}}\) \(\newcommand{\bhat}{\widehat{\bvec}}\) \(\newcommand{\bperp}{\bvec^\perp}\) \(\newcommand{\xhat}{\widehat{\xvec}}\) \(\newcommand{\vhat}{\widehat{\vvec}}\) \(\newcommand{\uhat}{\widehat{\uvec}}\) \(\newcommand{\what}{\widehat{\wvec}}\) \(\newcommand{\Sighat}{\widehat{\Sigma}}\) \(\newcommand{\lt}{<}\) \(\newcommand{\gt}{>}\) \(\newcommand{\amp}{&}\) \(\definecolor{fillinmathshade}{gray}{0.9}\)- 4.1: Feedback in the Writing Process
- The awareness of bias and preference, combined with the ability to adapt the message before it is sent, increases the probability of reception and successful communication. Up until now we have focused on knowing the audience’s expectation and the assignment directions, as well as effective strategies for writing and production. Now, to complete the communication process, to close the writing process, we need to gather and evaluate feedback.
- 4.3: Presentations to Inform
- Informative presentations focus on helping the audience to understand a topic, issue, or technique more clearly. You might say, “Is that all?” and the answer is both yes and no. An affirmative response underscores the idea that informative speeches do not seek to motivate the audience to change their minds, adopt a new idea, start a new habit, or get out there and vote.
- 4.4: Presentations to Persuade
- Persuasion can be implicit or explicit and can have both positive and negative effects. In this chapter we’ll discuss the importance of ethics, as we have in previous chapters, when presenting your audience with arguments in order to motivate them to adopt your view, consider your points, or change their behavior.
- 4.6: Research
- 4.6.1: Introduction to Finding Secondary Sources
- 4.6.2: Preliminary Research Strategies
- 4.6.3: Finding Sources
- 4.6.4: Using Databases
- 4.6.5: Introduction to Source Analysis
- 4.6.6: Information Literacy
- 4.6.7: Evaluating Sources
- 4.6.8: CRAAP Analysis
- 4.6.9: Case Study- News Media Today
- 4.6.10: Synthesizing Sources
- 4.6.11: Why It Matters- Research
- 4.6.12: Introduction to Writing Ethically
- 4.6.13: Professional Integrity
- 4.6.14: Avoiding Plagiarism
- 4.6.15: Documenting and Citing Sources
- 4.6.16: Putting It Together- Research Process
- 4.6.17: Assignment- Research
- 4.6.18: Assignment- Secondary Research
- 4.6.19: Introduction to Conducting Research
- 4.6.20: Using Data for Impact
- 4.6.21: Investing Time in the Research Process
- 4.6.22: Types of Data Sources
- 4.6.23: Introduction to Internal Data
- 4.6.24: Primary Sources and Internal Data
- 4.6.25: Working in Microsoft Excel
- 4.6.26: Working in Google Sheets
- 4.7: Visual Media
- 4.7.1: Tables, Charts, and Infographics
- 4.7.2: Matching Graphics and Objectives
- 4.7.3: Placement, Style, and Coloring
- 4.7.4: Captions and Titles
- 4.7.5: Introduction to Contemporary Visual Aids
- 4.7.6: Video as a Visual Aid
- 4.7.7: Designing a Video for Your Needs
- 4.7.8: Products and Resources for Creating Videos
- 4.7.9: Introduction to Accessible Visual Aids
- 4.7.10: Accessibility Matters
- 4.7.11: Why It Matters- Visual Media
- 4.7.12: Introduction to Using Visuals
- 4.7.13: Visuals in a Report
- 4.7.14: Increasing Impact with Media
- 4.7.15: Revising and Enhancing Visual Media for Impact
- 4.7.16: Evaluating the Effectiveness of your Message
- 4.7.17: Putting It Together- Visual Media
- 4.7.18: Discussion- Visual Media
- 4.7.19: Assignment- Visual Media
- 4.7.20: Introduction to Media and Your Message
- 4.7.21: Using Visual Media Resources
- 4.7.22: Visual Design Principles
- 4.7.23: Introduction to Images
- 4.7.24: Images Overview
- 4.7.25: Using Images for Impact
- 4.7.26: Using Images Legally
- 4.7.27: Introduction to Charts, Diagrams, and Graphic Organizers
- 4.8: Reports
- 4.8.1: Formal Reports
- 4.8.2: Sections of Formal Reports
- 4.8.3: Front Sections of a Report
- 4.8.4: Body Sections of a Report
- 4.8.5: Back Matter
- 4.8.6: Organization of Formal Reports
- 4.8.7: How to Write a Formal Report
- 4.8.8: Putting It Together- Reports
- 4.8.9: Assignment- Reports
- 4.8.10: Why It Matters- Reports
- 4.8.11: Introduction to Business Reports
- 4.8.12: Types of Reports
- 4.8.13: Stakeholders
- 4.8.14: Introduction to Informal Reports
- 4.8.15: Using Informal Reports
- 4.8.16: Organizing an Informal Report
- 4.8.17: How to Write an Informal Report
- 4.8.18: Introduction to Formal Reports
- 4.9: Public Speaking
- 4.9.1: How You Speak
- 4.9.2: Introduction to Audience Engagement
- 4.9.3: Audience Attention and Rapport
- 4.9.4: Audience Participation
- 4.9.5: Introduction to Speech Tips and Techniques
- 4.9.6: Overcoming Fears and Anxiety
- 4.9.7: Pro Tips
- 4.9.8: Putting It Together- Public Speaking
- 4.9.9: Discussion- Public Speaking
- 4.9.10: Why It Matters- Public Speaking
- 4.9.11: Introduction to Effective Public Speaking
- 4.9.12: What is Public Speaking?
- 4.9.13: Benefits of Public Speaking
- 4.9.14: Audience Expectations
- 4.9.15: Developing an Effective Speech
- 4.9.16: Introduction to Delivery Techniques
- 4.9.17: Starting Your Speech
- 4.9.18: Body Language and Gestures
- 4.10: Developing and Delivering Business Presentations
- 4.10.1: Text Boxes and Themes
- 4.10.2: Images, Videos, and Arranging Objects
- 4.10.3: Introduction to Making a Presentation for a Meeting
- 4.10.4: Parts of a Good Presentation
- 4.10.5: What’s my Presentation About
- 4.10.6: Bad Presentations
- 4.10.7: Making a Presentation for a Meeting
- 4.10.8: Putting It Together- Developing and Delivering Business Presentations
- 4.10.9: Assignment- Developing and Delivering Business Presentations
- 4.10.10: Why It Matters- Developing and Delivering Business Presentations
- 4.10.11: Introduction to Visual Aids
- 4.10.12: Presentation Tools and Visual Aids
- 4.10.13: Introduction to Using Microsoft PowerPoint
- 4.10.14: New Presentations
- 4.10.15: Editing and Enhancing a PowerPoint Presentation
- 4.10.16: Visuals- Images, Videos, and Objects
- 4.10.17: Introduction to Using Google Slides
- 4.10.18: Creating and Organizing Presentations