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Book: Introduction to Business (Lumen)

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  • Page ID
    3728

    • Boundless
    • Boundless
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    This Introduction to Business course develops students’ understanding of business fundamentals with learning design structured around timely, real-world case studies and examples. Key topics include the role of business, the global economic and legal environment, ethics, marketing, accounting and finance, and managing processes and operations. Enriched OER content (text, video, simulations, etc.) orients students to the shifting business landscape and prepares them for success in business program curriculum and the workplace.

    This page titled Book: Introduction to Business (Lumen) is shared under a CC BY-SA 4.0 license and was authored, remixed, and/or curated by Boundless via source content that was edited to the style and standards of the LibreTexts platform; a detailed edit history is available upon request.