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Business LibreTexts

2: Research and Design

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Stylized image of many upward arrows and a soccer field
Figure 2.1: Operations Management. (Credit: Chikwenguro / Wikimedia Commons / commons.wikimedia.org/wiki/File:Operations_Management.gif)
Learning Objectives
  • Explain each of the key purchasing criteria.
  • Differentiate between order qualifiers and order winners.
  • Understand the four competitive priorities and common strategies firms use to achieve these priorities.
  • Describe the term ‘core competency.’
  • Describe the three levels of strategy.
  • Know the six categories of operations strategy categories.
  • Calculate productivity measures including partial, multi-factor and total productivity.


2: Research and Design is shared under a CC BY-NC 4.0 license and was authored, remixed, and/or curated by LibreTexts.

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