1: Introduction to Retailing Last updated Mar 16, 2021 Save as PDF 1.1: Learning Outcomes 1.1: Why It Matters- Introduction to Retailing Page ID44959 ( \newcommand{\kernel}{\mathrm{null}\,}\) 1.1: Why It Matters- Introduction to Retailing1.2: Introduction to Retailing1.3: Retailing1.4: Supply Chains1.5: Challenges in Retailing1.6: Introduction to the Evolution of Retail1.7: Historical Changes in Retail1.8: Information Systems in Retail1.9: Adaptation in Retail1.10: Introduction to Careers in Retail1.11: Key Roles in a Retail Business1.12: Why Working Retail Is Tough1.13: Retail Management Requirements1.14: Skills of a Retail Manager1.15: Introduction to Strategic Planning in Retail Management1.16: Microenvironment vs. Macroenvironment1.17: Strategic Planning in Retail1.18: The Retail Mix1.19: The Retailing Concept1.20: Putting It Together- Introduction to Retailing1.21: Discussion- Introduction to Retailing