Skip to main content

Fri, 13 Dec 2019 20:28:22 GMT

11: Pricing Strategies

16159

16159

{ }

Anonymous

Anonymous User

2

false

false

[ "article:topic-guide" ]

[ "article:topic-guide" ]

https://biz.libretexts.org/@app/auth/3/login?returnto=https%3A%2F%2Fbiz.libretexts.org%2FBookshelves%2FMarketing%2FBook%253A_Principles_of_Marketing_(Lumen)%2F11%253A_Pricing_Strategies

Search site

Search

Go back to previous article
1. Username
  
  Password
2. Sign in
  - Sign in
  - Forgot password

Home
Bookshelves
Marketing
Book: Principles of Marketing (Lumen)
11: Pricing Strategies

11: Pricing Strategies

Last updated
Save as PDF

Page ID: 16159

No headers

11.1: Why It Matters- Pricing Strategies
11.2: Pricing Impact on Value of Products or Services
11.3: Pricing Considerations
11.4: Common Pricing Strategies
11.5: Price Elasticity
11.6: Simulation- Demand for Food Trucks
11.7: Competitive Bidding
11.8: Putting It Together- Pricing Strategies
11.9: Discussion- Pricing Strategy

Back to top
- 10.8: Discussion- Product Strategy
- 11.1: Why It Matters- Pricing Strategies

Was this article helpful?

Recommended articles

Article type

Chapter
Tags
This page has no tags.

© Copyright 2022 Business LibreTexts
Powered by CXone Expert ®

The LibreTexts libraries are Powered by MindTouch^® and are supported by the Department of Education Open Textbook Pilot Project, the UC Davis Office of the Provost, the UC Davis Library, the California State University Affordable Learning Solutions Program, and Merlot. We also acknowledge previous National Science Foundation support under grant numbers 1246120, 1525057, and 1413739. Unless otherwise noted, LibreTexts content is licensed by CC BY-NC-SA 3.0. Legal. Have questions or comments? For more information contact us at info@libretexts.org or check out our status page at https://status.libretexts.org.