4.6: Review Questions
The question “How might we find a way to make use of DVDs and other physical media as users adopt streaming services for films and television over time?” is an example of which form of ideation?
- statement starter
- open innovation
- design thinking
- brainstorming
The creative process that begins with empathy is known as ________.
- Stanford’s model of human-centric design
- build-measure-learn
- open innovation
- disruptive innovation
In the Six Hats exercise, new ideas are the purview of the ________.
- Black Hat
- Blue Hat
- Green Hat
- Red Hat
________ is thinking strategically, often to create human-centered products.
- Creativity
- Innovation
- Invention
- Design thinking
An innovation that is not developed in tandem with consumers but that is introduced in a society or in a targeted market as completed and “finished” is often referred to as a “________.”
- design thinking
- iterative development
- black box
- corporate narrative
If linear thinking is the idea that progress follows or should follow a set of established, logical steps, ________ is free and open thinking where established patterns of logical thought are purposefully ignored or even challenged.
- design thinking
- iterative development
- corporate narrative
- lateral thinking
The model for building ________ also includes steps for team building, suggesting that the most complex developments require more than the lone mad scientist in a lab, despite what is often depicted in popular culture.
- creativity in an individual
- innovations
- inventions
Problem solving is part of but not the entire model for building innovations. True or False?
- true
- false
DICEE is a model for ________ that focuses on going beyond problem solving to get at the underlying qualities of what makes certain new products “sticky” in ways that make people true fans.
- creativity in practice
- innovative products
- inventions
- building creative teams