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7.6: Sales Budget

  • Page ID
    44246
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    The sales budget is prepared first by estimating the number of units that will be sold. This analysis looks at budgeted and actual sales from the previous year and adjusts those amounts to reflect economic conditions, shifts in trends, feedback from customers, and pricing changes.

    In addition, the expected unit selling price for each product must be determined by examining previous pricing and profitability, current costs, the market demand for the products, and competitors’ pricing.

    The sales budgets for the two companies’ products are as follows.

    Souvenir Statues

    Sales Budget

     

    Unit Sales Value

     

    Unit Sales Price

     

    Total Sales

    Metal statues

    3,000

    x

    $200

    =

    $600,000

    Headgear

    Sales Budget

     

    Unit Sales Value

    Unit Sales Price  

    Total Sales

    Bicycle helmet

    2,600

    x

    $50

    =

    $130,000

    Ski helmet

    4,800

    x

    130

    =

    624,000

    Total sales revenue

           

    $754,000

    The budgeted sales in dollars equals the expected sales volume times the expected selling price per unit for each product. The sum of all products’ sales is ultimately transferred to the budgeted income statement.

    Cost of goods sold is the next line item on the income statement. Five shorter, more targeted budgets are first prepared to arrive at key elements of the cost of goods sold budget.

    1. The production budget estimates the number of units of each product that will have to be manufactured to achieve the anticipated sales and inventory levels. It begins with the estimated number of units to be sold from the sales budget. The number of desired units in ending inventory is added to that to determine total number of units required. Since some of those needed are already in stock, those do not need to be produced. The total units that do need to be produced are those needed for sales and ending inventory minus those that are already in inventory at the start of the period.

      The production budgets for the two companies’ products are as follows.

      Souvenir Statues

      Production Budget

         

      Units

      Estimated units to be sold

       

      3,000

      Desired ending inventory, December 31

      +

      600

      Total units needed

      =

      3,600

      Estimated beginning inventory, January 1

      -

      2,600

      Total units to be produced

      =

      1,000

      Headgear

      Production Budget

      Production Budget

             
         

      Bicycle

       

      Ski

      Estimated units to be sold

       

      2,600

       

      4,800

      Desired ending inventory, December 31

      +

      150

      +

      280

      Total units needed

      =

      2,750

      =

      5,080

      Estimated beginning inventory, January 1

      -

      110

      -

      320

      Total units to be produced

      =

      2,640

      =

      4,760

    2. The direct materials purchases budget estimates how much will be spent to buy the quantity of materials needed for production. It begins with the total number of units to be manufactured from the production budget.Each statue requires 8.6 pounds of metal, so the total number of pounds for production can be calculated. Each helmet requires both plastic and foam lining, and the total amount needed for production is determined for each type. The number of pounds that should remain in ending inventory is added to total pounds needed for production. Then, the number of pounds of materials in beginning inventory is deducted from total required since that amount is already in stock and does not need to be purchased. The number of pounds that does need to be purchased is multiplied by the cost per pound to get the total cost of materials purchases.

      The direct materials purchases budgets for the two companies’ products are as follows.

      Souvenir Statues

      Direct Materials Purchases Budget

      Estimated units to be produced

       

      1,000

      Number of pounds per unit

      x

      8.6

      Pounds of metal required for production

      =

      8,600

      Desired ending inventory, December 31

      +

      300

      Total pounds needed

      =

      8,900

      Estimated beginning inventory, January 1

      -

      1,800

      Total pounds to be purchased

      =

      7,100

      Price per pound

      x

      $6

      Total direct materials to be purchased

      =

      $42,600

      Headgear

      Direct Materials Purchases Budget

       

      Units

      Lbs. per unit

      Plastic

      Lining

      Total

      Units required for production:

               

      \(\ \quad \quad\)Bicycle helmet

      2,640

      0.8

      2,112

         

      \(\ \quad \quad\)Bicycle helmet

      2,640

      0.3

       

      792

       

      \(\ \quad \quad\)Ski helmet

      4,760

      1.6

      7,616

         

      \(\ \quad \quad\)Ski helmet

      4,760

      0.6

       

      2,856

       

      Desired ending inventory, December 31

         

      90

      140

       

      Total pounds needed

         

      9,818

      3,788

       

      Estimated beginning inventory, January 1

         

      120

      100

       

      Total pounds to be purchased

         

      9,698

      3,668

       

      Price per pound

         

      $4

      $2

       

      Total direct materials to be purchased

         

      $38,792

      $7,376

      $46,168

    3. The direct materials cost budget looks at the total cost of materials available to be used in production by adding what was already on hand at the beginning of the year to what will be purchased during the year, taken from the direct materials purchases budget. From that total the remaining direct materials at the end of the year are deducted, since they were not used, to arrive at the cost of direct materials added to production during the year.

      The direct materials cost budget can be presented in a summarized format, as shown for the souvenir statues, or with a greater level of detail, as is the case for the helmets, which require two types of materials rather than just one. The direct materials cost budgets for the two companies’ products are as follows.

      Souvenir Statues

      Direct Materials Cost Budget

      Direct materials inventory, January 1

       

      $10,800

      Direct materials purchases

      +

      42,600

      Cost of direct materials available for use

      =

      53,400

      Direct materials inventory, December 31

      -

      1,800

      Cost of direct materials added to production

      =

      $51,600

      Headgear

      Direct Materials Cost Budget

       

      Pounds

      Price per lb

      Subtotal

      Total

      Direct materials inventory, January 1:

             

      \(\ \quad \quad\)Plastic

      120

      $4

      $480

       

      \(\ \quad \quad\)Lining

      100

      $2

      200

       

      \(\ \quad \quad\quad \quad\)Total beginning inventory

           

      $680

      Direct materials purchases:

             

      \(\ \quad \quad\)Plastic

      9,698

      $4

      $38,792

       

      \(\ \quad \quad\)Lining

      3,688

      $2

      7,376

       

      \(\ \quad \quad\quad \quad\)Total inventory purchase

           

      46,168

      Cost of direct materials available for use

           

      $46,848

      Direct materials inventory, December 31:

             

      \(\ \quad \quad\)Plastic

      90

      $4

      $360

       

      \(\ \quad \quad\)Lining

      140

      $2

      280

       

      \(\ \quad \quad\quad \quad\)Total ending inventory

           

      640

      Cost of direct materials added to production

           

      $46,208

    4. The direct labor cost budget estimates the second direct cost of a manufactured product, direct labor. It multiplies the number of units to be produced, taken from the production budget, by the number of hours per unit. That result is then multiplied by the labor rate per hour.

      The direct labor cost budgets for the two companies’ products are as follows.

      Souvenir Statues

      Direct Labor Cost Budget

      Total units to be produced

       

      1,000

      Production time per unit

      x

      5

      Hours required for production

      =

      5,000

      Labor rate per hour

      x

      $10

      Total direct labor cost

      =

      $50,000

      Headgear

      Direct Labor Cost Budget

       

      Units

      Hours/Unit

      Plastic

      Lining

      Total

      Units required for production

               

      \(\ \quad \quad\)Bicycle helmet (plastic)

      2,640

      0.2

      528

         

      \(\ \quad \quad\)Bicycle helmet (lining)

      2,640

      0.6

       

      1,584

       

      \(\ \quad \quad\)Ski helmet (plastic)

      4,760

      0.4

      1,904

         

      \(\ \quad \quad\)Ski helmet (lining)

      4,760

      1.2

       

      5,712

       

      Total hours needed

         

      2,432

      7,296

       

      Rate per hour

         

      $15

      $12

       

      Total direct labor cost

         

      $36,480

      $87,552

      $124,032

      The direct labor cost budget for the helmets is a bit more detailed since it deals with two products that each require two different direct materials.

    5. The factory overhead cost budget estimates each of a number of fixed costs independently. The total of all the results is the budgeted factory overhead cost. The factory overhead cost budgets for both companies follow.
      Souvenir Statues

      Factory Overhead Cost Budget

      Supervisor salary

       

      7,600

      Utilities

      +

      1,900

      Indirect materials

      +

      1,700

      Depreciation

      +

      800

      Total factory overhead cost

      = $12,000
      Headgear

      Factory Overhead Cost Budget

      Indirect factory wages

       

      $59,900

      Depreciation

      +

      8,700

      Utilities

      +

      2,800

      Insurance

      +

      1,600

      Total factory overhead cost =

      $73,000

      The five previous targeted budgets provide the information required for the cost of goods sold budget.


    This page titled 7.6: Sales Budget is shared under a CC BY-SA 4.0 license and was authored, remixed, and/or curated by Christine Jonick (GALILEO Open Learning Materials) via source content that was edited to the style and standards of the LibreTexts platform; a detailed edit history is available upon request.