8.1: Purpose
- Page ID
- 66399
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Most large businesses use internal proposals. The purpose of an internal proposal is usually to persuade your boss or supervisor to:
- Change a process or policy
- Purchase products and/or services
- Participate in something
- Use company resources like time, facilities, technology
An internal proposal uses persuasive, fact-based, and verifiable language and messages.
It always includes a benefit statement: why should the proposal be accepted? What's in it for the company? For example, improvements in productivity, profitability, or name recognition.