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Business LibreTexts

Front Matter

  • Page ID
    18234
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    • TitlePage
    • InfoPage
      This page describes the LibreTexts Project, an open education resource platform that provides free, customizable educational materials to alleviate the financial burden of traditional textbooks. It promotes collaboration among students, faculty, and scholars to create accessible resources and supports open education initiatives, featuring advanced learning tools.
    • Table of Contents
    • Licensing
    • About the Author
      This page discusses the adaptation of "Fundamentals of Business, 2nd edition," thanking the original author. It features Stephen J. Skripak, a Professor of Practice in Management at Virginia Tech, highlighting his extensive leadership experience in executive roles at Fortune 500 companies. Skripak specializes in financial services, consumer goods, apparel, and industrial sectors, with a focus on turnaround situations.
    • Preface
      This page presents a no-cost, customizable textbook for one-semester undergraduate business courses, covering teamwork, economics, and ethics. The second edition, updated from 2016, includes corrections, new content such as the PESTEL model and a case study, and improved navigation. Each chapter offers learning objectives, key takeaways, and interactive quizzes. Additional resources for faculty and feedback mechanisms are also included.

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