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12.4: External and Internal Organizational Environments and Corporate Culture

  • Page ID
    59845
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    Learning Objectives

    After this chapter, you should be able to understand these statements:

    1. Define the external environment of organizations.
    2. Identify contemporary external forces pressuring organizations.
    3. Identify different types of organizational structures and their strengths and weaknesses.
    4. Explain how organizations organize to meet external market threats and opportunities.
    5. Identify the fit between organizational cultures and the external environment.
    6. Identify environmental trends, demands, and opportunities facing organizations.

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