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10: Social Media

  • Page ID
    95073
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    • 10.1: Social Media
      This page discusses the benefits of social media for businesses, such as customer engagement, market outreach, and brand development. It highlights the necessity of aligning social media strategies with organizational goals and understanding the target audience. The importance of public relations in fostering trust and authenticity is emphasized, alongside the need for a comprehensive PR strategy that includes brand attributes, stakeholder perceptions, and measurable objectives.


    This page titled 10: Social Media is shared under a CC BY-NC-SA 4.0 license and was authored, remixed, and/or curated by Joel Whitaker (Prince George's Community College) .

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