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11.4: Introduction to Buying Merchandise

  • Page ID
    45194
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    What you’ll learn to do: Outline the considerations taken by retailers when buying merchandise

    In an earlier section, we discussed in general terms how buyers help create their seasonal plans and make their purchase commitments. In this section, we will go into a bit more detail about the thought process that buyers use to make purchase decisions: vendor and brand selection, sourcing, negotiation and building strong partnerships.

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    CC licensed content, Original
    • Introduction to Buying Merchandise. Provided by: Lumen Learning. License: CC BY: Attribution

    11.4: Introduction to Buying Merchandise is shared under a CC BY 4.0 license and was authored, remixed, and/or curated by LibreTexts.

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