5: Module 3: Multi-Channel Retailing Last updated Save as PDF Page ID44961 5.10: Role of the Web to Retailers5.11: Advantages and Disadvantages of Electronic Retailing5.12: Mobile Apps and Customer Interaction5.13: Introduction to Challenges of Multichannel Retailers5.14: Multi-channel Factors to Consider5.15: Customer Impressions and the Seamless Experience5.16: Data to Support the Multichannel Shopping Experience5.17: Putting It Together: Multi-Channel Retailing5.18: Discussion: Multi-Channel Retailing5.1: Why It Matters: Multi-Channel Retailing5.2: Introduction to Single Channel, Multi-Channel, and Omni-Channel Retailing5.3: Describing Retailers and Channels5.4: Single Channel, Multi-Channel, and Omni-Channel Retailing5.5: Key Differences Between Single Channel, Multi-Channel, and Omni-Channel Retailing5.6: Introduction to Non-Store Retail Channels5.7: Retailers and Non-store Channel Types5.8: Comparison of Store, Catalog, and Internet Channels5.9: Introduction to Electronic Retailing
