11.4: Introduction to Buying Merchandise
What you’ll learn to do: Outline the considerations taken by retailers when buying merchandise
In an earlier section, we discussed in general terms how buyers help create their seasonal plans and make their purchase commitments. In this section, we will go into a bit more detail about the thought process that buyers use to make purchase decisions: vendor and brand selection, sourcing, negotiation and building strong partnerships.
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- Introduction to Buying Merchandise. Provided by : Lumen Learning. License : CC BY: Attribution