8.1: References

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Chung, K., 2015. Google’s AMP Project: what will be the impact on publishers? [Online] Available at: searchenginewatch.com/sew/opinion/2430844/google-s-amp-project-what-will-be-theimpact-on-publishers [Accessed 16 January 2017] - Link no longer available

Dean, B., 2016. Google’s 200 Ranking Factors: The Complete List. [Online] Available at: backlinko.com/google-ranking-factors [Accessed 30 October 2017]

Digital Training Academy, 2016. SEO Case Study: Lloyds Pharmacy Online Doctor boosts organic search. [Online] Available at: www.digitaltrainingacademy.com/casestudies/2016/10/seo_case_study_lloyds_pharmacy_ online_doctor_boosts_organic_search.php [Accessed 30 October 2017]

Google, n.d. Webmasters. [Online] Available at: www.google.com/webmasters [Accessed 30 October 2017]

Internet Live Stats, 2017. [Online] Google Search Statistics. [Online] Available at: www.internetlivestats.com/google-search-statistics [Accessed 30 October 2017]

Martin, J., 2016. Top 6 SEO ranking factors of 2016. [Online] Available at: www.cio.com/article/3104104/search/top-6-seo-ranking-factors-of-2016.html [Accessed 31 October 2017]

Sandmann, S., 2016. Digital Marketing Innovation with Google Voice Search. [Online] Available at: www.searchenginecompany.co.za/digital-marketing-innovation-google-voice-search [Accessed 30 October 2017]