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13.8: References

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    42152
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    ComScore, 2016. 2016 U.S. Cross-Platform Future in Focus. [Online] Available at: www.comscore.com/Insights/Presentations-and-Whitepapers/2016/2016-US-CrossPlatform-Future-in-Focus [Accessed 1 November 2017]

    Digital Training Academy, 2016. Kraft Mac & Cheese reaches 2 million with Snapchat Sponsored Lenses. [Online] Available at: www.digitaltrainingacademy.co...ese_reaches_2_ million_with_snapchat_sponsored_lenses.php#more [Accessed 1 November 2017]

    Facebook, 2017. Advertising objectives. [Online] Available at: https://www.facebook.com/business/he...97976123664242 [Accessed 1 November 2017]

    Gaille, B., 2015. 17 Terrific Yelp Demographics. [Online] Available at: brandongaille.com/17-terrific-yelp-demographics [Accessed 1 November 2017]

    Hootsuite, 2015. Display Ads, Search Ads, and Social Media Ads: Pros and Cons. [Online] Available at: blog.hootsuite.com/display-ads-search-ads-and-social-media-ads [Accessed 1 November 2017]

    Hootsuite, 2016a. Social Media Advertising: The Complete Guide. [Online] Available at: blog.hootsuite.com/social-media-advertising [Accessed 1 November 2017]

    Hootsuite, 2016b. Top Snapchat Demographics That Matter to Social Media Marketers. [Online] Available at: blog.hootsuite.com/snapchat-demographics [Accessed 1 November 2017]

    Pagemodo, 2016. The 9 Types of Twitter Ads You Need to Know for 2016. Available at: www.pagemodo.com/blog/the-9-types-of-twitter-ads-you-need-to-know-for-2016 [Accessed 1 November 2017]

    ShorterURLs. 2017. The complete guide to Instagram ads: A step-by-step guide to [Online] Available at: shorterurls.com/2017/03/16/th...-stepguide-to/ [Accessed 1 November 2017]

    Sprout Social, 2017. Social Media Demographics to Inform a Better Segmentation Strategy. [Online] Available at: https://sproutsocial.com/insights/ne...ics/#instagram [Accessed 1 November 2017]

    Statista, 2016. Number of monthly active Facebook users worldwide as of 3rd quarter 2016. [Online] Available at: www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide [Accessed 1 November 2017]

    Wallaroo Media, 2017. Why Advertising on Snapchat is Better Than Advertising on TV, And Why You Need It Now. [Online] Available at: wallaroomedia.com/why-advertising-on-snapchat-is-better-than-advertising-on-tv-andwhy-you-need-it-now [Accessed 1 November 2017]


    This page titled 13.8: References is shared under a CC BY-NC-SA 3.0 license and was authored, remixed, and/or curated by Rob Stokes via source content that was edited to the style and standards of the LibreTexts platform; a detailed edit history is available upon request.