6: Segment, Target, and Position Your Audience - SS+K Identifies the Most Valuable News Consumer Last updated Save as PDF Page ID24267 Contributed by No Attribution by requestAnonymous by request 6.1: Chapter Introduction6.2: Segment Your Market- Who's Out There?6.3: Target Your Customer - Who's Going to Want It?6.4: Position Your Brand- Why Will They Want It?6.5: Exercises