14.9: Introduction to Financial Performance Measures
What you’ll want to do: Analyze an organization’s financial performance
Financial performance measures are outlined in the financial statements of companies. The income statement, balance sheet and cash flow statements can be used in a variety of ways through horizontal, vertical and ratio analysis to determine the best ways for companies to grow, set goals and become more profitable.
We will discuss various performance measures from a financial standpoint and how they can be used to grow businesses.